To celebrate the occasion of Italian Design Day 2024, the Consulate General of Italy in Mumbai invited Prof. Giuseppe Rao to deliver a seminar titled ‘Olivetti and the Birth of the International Model of Modern Enterprise’, a masterclass that delved into the profound impact of Adriano Olivetti's vision on technology, culture, and social responsibility. At the heart of this exploration lay a multifaceted analysis of the Olivetti model, delving into its key pillars and the enduring lessons it offers for contemporary thinkers and future leaders. Uni-italia invited students from prestigious design and architecture schools across Mumbai to attend the seminar. The masterclass was followed by a presentation on Uni-Italia’s key activities and why Italy is the ideal destination to Study Design disciplines. The presentations were attend by the Consul General of Italy in Mumbai as well as members of the Consulate and Indo-Italian Chamber of Commerce and Industry.