On November 4 at Ayana Midplaza Jakarta and November 7 at the JW Marriott Hotel, the BEGIN Education Fair 2024 event took place, connecting Indonesian students with top European universities. Uni Italia represented Italy’s higher education sector, with institutions like University of Genoa, Istituto Marangoni, Istituto Europeo di Design (IED), and Istituto Secoli attending to promote their specialised programs. Students had the opportunity to learn about Italy’s leading educational offerings in fields such as fashion, design, engineering, and business, while also gaining information on scholarships, admissions processes, and student life in Italy. The event provided a valuable platform for students to engage directly with representatives from these renowned institutions and explore the diverse academic and cultural opportunities Italy has to offer.